The founder of Bano Beauty

Behind Bano Beauty is Bano Betweni - founder, master educator, and a driving force behind the brand's expression, quality, and focus on education. With many years of experience developing her own techniques, educating students, and helping nail stylists take the next step in their work, she has built Bano Beauty with a clear idea of what truly makes a difference, both in the treatment room and in daily nail care.

Bano Beauty was created to unite knowledge, quality, and feeling in one brand. Through products, training, and inspiration, Bano wants to help more people work more efficiently, feel greater confidence in their technique, and create even more beautiful, long-lasting results.

The History Behind Bano Beauty Sweden

Bano Beauty was created with a clear vision - to offer nail products with a modern feel, high quality, and professional standards for both salon and home use. We want to make it easier to create durable, stylish results with products that feel well thought out at every step, from preparation to finish.

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For us, Bano Beauty is about more than just products. It's about the feeling you get from the work, the results you see when the treatment is complete, and the security of working with products you truly trust. That's why we're building a range with a focus on quality, ease of use, and a premium experience from the first application to the final result.

We want to combine trend-conscious design with formulas that perform in practice. In our range, you'll find products for those who want to create a salon feel at home, but also for those who work professionally and seek reliable products for their everyday life. With several EU-manufactured, cruelty-free, and HEMA- and TPO-free options, we want to offer a more thoughtful choice in modern nail beauty.

For us, Bano Beauty is about more than just products. It's about the feeling you get from the work, the results you see when the treatment is complete, and the security of working with products you truly trust. That's why we're building a range with a focus on quality, ease of use, and a premium experience from the first application to the final result.

We want to combine trend-conscious design with formulas that perform in practice. In our range, you'll find products for those who want to create a salon feel at home, but also for those who work professionally and seek reliable products for their everyday life. With several EU-manufactured, cruelty-free, and HEMA- and TPO-free options, we want to offer a more thoughtful choice in modern nail beauty.

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Our journey

Bano Beauty's Journey


Discover the milestones that shaped Bano Beauty - from the initial idea to a growing destination for modern nail and beauty products.

2018
24:e oktober
Alla burkar rinnande
Launch

The first collection is launched

Bano Beauty launched its first carefully selected range of nail and beauty products for both salons and home use.

2021
March
Bano Beauty is taking shape

Bano Beauty is taking shape

What began as a vision became the foundation of a modern beauty brand focused on quality, style, and professional results.

2022
April
The assortment is growing
Growth

The assortment is growing

With increased demand, the collection grew with more colours, tools, and favourites – selected to combine performance with a premium feel.

2024
February
A part of more beauty routines
COMMUNITY

A part of more beauty routines


More and more customers discovered the brand, and Bano Beauty became a natural part of both professional treatments and at-home routines.

2022
29:e oktober
Greater focus on conscious phrasing
Quality

Greater focus on conscious phrasing

The range was developed with a greater focus on modern product standards, including more HEMA-free and TPO-free options.

2023
May
The webshop will be the heart of the brand
E-COMMERCE

The webshop will be the heart of the brand

Bano Beauty continued to strengthen its digital presence with a clearer e-commerce experience where products, collections, and customer experience were at the forefront.

2025
NEXT CHAPTER
NEXT CHAPTER

NEXT CHAPTER

With a strong foundation, Bano Beauty continues to grow, focusing on premium products, innovation, and a modern approach to beauty.

2025
April
ELLE UK & EU BUSINESS
Vi blir igenkända

ELLE UK & EU BUSINESS

Vi får den stora äran att få ett omslag i ELLE UK beauty edition för vår populära magnet primer. Några månader senare får vi priset "Best beauty brand 2025" & "Salon owner of the year 2025" - EU business.

2026
What's next?

NÄSTA KAPITEL

Med en stark grund fortsätter vi på Bano Beauty Sweden att växa med fokus på premiumprodukter, innovation och en modern syn på skönhet. Vi öppnar vårt redan starka community med fler ambassadörer och vill sprida vidare kunskap genom bra produkter. Tack till alla våra kunder för ert stöd dessa år, vi ser fram emot vår fortsätta denna resa med er!